Storefront Initiative: Downtown Denver

Posted on April 20, 2011 by

“Denver the beautiful, blest be her name. Hearts of her subjects with pride are aflame. Crowned with bright glory that never can wane. Denver the Queen of the Mountain and Plain” – Denver Municipal Facts, 1910

The storefront initiative began as a vision by Hyperform Design Co-op to fill the vacant window spaces of downtown Denver with activity, liveliness and beauty while educating and inspiring the community. With this vision, Hyperform Design Co-op involved Keos Marketing Group to actualize the vision by creating and executing a window installation plan for the storefront initiative.

The vision began with the first installation titled Architecture of the Americas. Keos Marketing Group with Hyperform Design Co-op and the Denver Theatre District implemented the Architecture of the Americas project inspired by the Biennial of the Americas. This project was implemented during the time of the Biennial and thus the source of the inspiration and the theme of the visual display. This project is on display at the Convention Center on the corner of 14th and Champa Street. The artwork layout was designed by Crystal Hatch and the project management and vision of the execution was led by Keo Frazier, both part of the team of Keos Marketing Group. The Denver Theatre District printed the display and Hyperform Design Co-op installed the artwork to see a vision completed.

Architecture of the Americas on display at the Convention Center (Corner of 14th and Champa)

 

Modern Architecture on display at the Denver Pavilions (Unit 124)

 

The vision continued with the second installation titled Modern Architecture. This theme was inspired by April’s Architecture Month and the annual Doors Open Denver program. Again the project was led by Keos Marketing Group with the print and installation implemented by the Pavilions and Hyperform Co-op carrying the torch of the vision. The second initiative brought in more partnerships to collaborate and move it forward. Additional partners include the American Institute of Architects Denver, the Downtown Denver Partnership and Doors Open Denver.

The purpose and benefits of this initiative include 1) maintaining the vision of “The City Beautiful”; 2) creating an attractiveness to vacant storefronts that draw attention for potential leasers or buyers; 3) providing a medium that educates and inspires individuals in our community by our community. You can view the current designs at the Pavilions and at the Colorado Convention Center in downtown Denver. Enjoy and be inspired!

The current and past partners of the storefront initiative include AIA Denver, Hyperform Design Co-op, Keos Marketing Group, the Denver Theatre District, Doors Open Denver, the Downtown Denver Partnership and the Pavilions. Each partner brings their expertise to the vision of the storefront initiative and is an integral part in executing the window installation plan. The role of current and potential partners is outlined below.

AIA Denver: Funding and board submission request via member architects

Hyperform Design Co-op: Design execution via member architects and window install of the artwork

Keos Marketing Group: Project management and design management (Designer: Crystal Hatch)

Denver Theatre District: Space and Print resource (Printer: Sign Language)

Doors Open Denver: Collaboration with and use of the theme “Modern Architecture”

Downtown Denver Partnership: General information resource

Pavilions: Space and Print resource

Architects: Images for window design layout

Acquilano Leslie Inc, Design for Coexistence LLC, Eric Watson, Evan Siegel, Geoff Grummon, GMH By Design, Hyperform Design Co-op Inc, HDR Inc, Kenyon Anderson, Merrick & Company, SHP Leading Design, Steven Bass, Zev O’Brien-Gould

Partners and Contributors of the artwork


For more information or to participate in future displays email info@keosmarketing.com.

Download Storefront Initiative Flier

Posted in All, Colorado Marketing, Denver Marketing, Downtown Denver, Real Estate, Real Estate Development, Storefront Initiative | Leave a comment

Keos Marketing Group Top 50 Online Marketing Tools

Posted on March 12, 2011 by

When 2010 closed we had high hopes for the first quarter of 2011. Below is a list of articles that inspired us at the end of 2010 for the beginning of 2011. We hope this list is a resource and a source of inspiration for you and your business too!

1.       2011 Online Marketing: Did you plan and prepare?

2.       How did Google, Yahoo!, and Microsoft Stacked Up in 2010?

3.       Will Google Be Your Next Phone Carrier?

4.       Is 2011 the Year for Google’s Smartphone?

5.       2010: The Year Facebook Dethroned Google as King of the Web

6.       FlickSquare

7.       Google Changes Algorithm

8.       Google Buzz Named “Biggest Flop”

9.       Quick Summary: How to Customize the New Facebook Profile

10.    Email Subject Lines: 5 Seconds, 50 Characters, 6 Tips

11.    2010 Best Infographics

12.    The Integration of SEO, Social Media, the Mobile Web, Ecommerce and Our Lives

13.    2010: An Epic Year for SEO

14.    5 Link Building Predictions for 2011

15.    Guest Blogging for High-Performance Links

16.    Social Media Link Building

17.    Google Cheatsheets

18.    Interesting Google Stats from 2010

19.    DUH! 81 Percent of Gen Yers Use Facebook

20.    Cities Use Social Media to Reverse Economic Downturn

21.    An Emerging International SEO Market

22.    Google Voice Search Adds Personalized Recognition

23.    Blogging is on the Decline

24.    Bit.Ly Bundles Links

25.    Five New Adwords Tools that Can Help You Move the Needle

26.    2010 Most Retweeted Tweets

27.    2010 Top Twitter Trends

28.    2010 Facebook Memology

29.    The Facebook Social Graph

30.    World Map of Social Networks

31.    2010 YouTube Social Network List

32.    Google Reflects on Its Contributions to Computer Science Education

33.    Video on How to Use Twitter’s Advance Search

34.    Social Media is About More than Just Marketing

35.    2010 Email Marketing Best Practices

36.    Differences between Google and its Local Competitors

37.    Google Goes Local

38.    WordPress Blog and Self-Branding – Your Digital Business Card

39.    PostPost, Flipboard or RSS?

40.    For Google Adwords Users – Ad Extensions

41.    How to get Around the Forbidden Duplicate Content?

42.    Will Social Media Replace Your Website?

43.    Even Burberry is Interacting and Engaging Online

44.    Groupon Denies Google

45.    So, Google Launches Groupon Competitor

46.    2011 Affiliate Marketing Predictions by Clickbooth

47.    Online Community Killers to Avoid

48.    When a $17 Product is Worth $16 per Click

49.    Excel Tools for SEO

50.    What is Google Instant Preview?

Posted in All, Bing, Colorado Marketing, Denver Marketing, Email Marketing, Event Marketing, Facebook, Google, Internet Business Strategies, Internet Marketing, Lead Generation, Linkedin, Marketing, search engine marketing, Search Engine Marketing and Election, Search Engines: Optimization (SEO), Search Engines: Pay Per Click (PPC), Social Media Marketing, Social Networking, Twitter, Website Usability, Word of Mouth Marketing, Yahoo! | Leave a comment

Solutions To Your Resolutions

Posted on February 11, 2011 by

Since we posted this blog in January we had such a huge response that we are posting it again. . . Congratulate us on our successes by the first day of Spring, 3/20/2011, and receive a 45-minute complimentary service to begin building your own successes.

877-KEOS-LLC

Info@KeosMarketing.com

Keos Marketing Group is committed to not only delivering aesthetic marketing creations but also creating dynamic marketing strategies that perform for your business. — Contact Keos Marketing Group

How does Keos Marketing Group do SEO? For Forest City Stapleton Keos Marketing Group increased the website traffic by 3,000 new visitors in the first month of search engine optimization. During the course of SEO in 2010 the website traffic of first time visitors continued to increase exponentially. Keos Marketing Group focuses on marketing strategies that perform. Read more success stories.

How does Keos Marketing Group do social networking? For Metropolitan State College of Denver Keos Marketing Group conducted a social media marketing analysis and devised a strategic plan for social media execution utilizing vendors such as Facebook, Flickr, LinkedIn, Myspace, Twitter and YouTube. Keos Marketing Group offers expertise in marketing strategy and process and thus in the first month of implementation grew the social media marketing following by 72 percent.

How does Keos Marketing Group get you clicks? For FantasyPro.net Keos Marketing Group launched a search engine marketing (Pay Per Click) campaign and provided simple search engine optimization recommendations to generate website leads. After the launch of a PPC campaign the website consistently received 15 to 20 new leads per week and a 200 percent increase in website visits.

How does Keos Marketing Group do design? Keos Marketing Group partnered with Hyper Form Co-Op, Denver Theatre District and the Biennial of the Americas to create and display artwork in the vacant windows of Downtown Denver. The artwork was inspired by the Biennial of the Americas to educate and inspire. The artwork is called Architecture of the Americas. You can view the window installation when you walk down 14th Street at the corner of Champa Street. Here is a sneak peak at what you will see.

What is our commitment to you? Congratulate us on our successes by the first day of Spring, 3/20/2011, and receive a 45-minute complimentary service to begin building your own successes. Choose one of these services for your free session: website analysis, search engine optimization review, social media basic training, email marketing tactics or marketing plan analysis.

Build. Market. Perform. Blog

Sincerely,

Keo Frazier, Principal
Alumna of Cornell University, Leadership Denver and Legacy Denver

Posted in All, Colorado Marketing, Denver Marketing, Downtown Denver, Email Marketing, Event Marketing, Internet Business Strategies, Internet Marketing, Marketing, search engine marketing, Search Engines: Optimization (SEO), Search Engines: Pay Per Click (PPC), Social Media Marketing, Social Networking, Website Usability, Word of Mouth Marketing | Leave a comment

Solutions to your Resolutions

Posted on January 4, 2011 by

How does Keos Marketing Group do SEO? For Forest City Stapleton Keos Marketing Group increased the website traffic by 3,000 new visitors in the first month of search engine optimization. During the course of SEO in 2010 the website traffic of first time visitors continued to increase exponentially. Keos Marketing Group focuses on marketing strategies that perform. Read more success stories.

How does Keos Marketing Group do social networking? For Metropolitan State College of Denver Keos Marketing Group conducted a social media marketing analysis and devised a strategic plan for social media execution utilizing vendors such as Facebook, Flickr, LinkedIn, Myspace, Twitter and YouTube. Keos Marketing Group offers expertise in marketing strategy and process and thus in the first month of implementation grew the social media marketing following by 72 percent.

How does Keos Marketing Group get you clicks? For FantasyPro.net Keos Marketing Group launched a search engine marketing (Pay Per Click) campaign and provided simple search engine optimization recommendations to generate website leads. After the launch of a PPC campaign the website consistently received 15 to 20 new leads per week and a 200 percent increase in website visits.

How does Keos Marketing Group do design? Keos Marketing Group partnered with Hyper Form Co-Op, Denver Theatre District and the Biennial of the Americas to create and display artwork in the vacant windows of Downtown Denver. The artwork was inspired by the Biennial of the Americas to educate and inspire. The artwork is called Architecture of the Americas. You can view the window installation when you walk down 14th Street at the corner of Champa Street. Here is a sneak peak at what you will see.

What is our commitment to you? Congratulate us on our successes by January 31st and receive a 45-minute complimentary service to begin building your own successes. Choose one of these services for your free session: website analysis, search engine optimization review, social media basic training, email marketing tactics or marketing plan analysis.

Keos Marketing Group is committed to not only delivering aesthetic marketing creations but also creating dynamic marketing strategies that perform for your business. — Contact Keos Marketing Group

Build. Market. Perform. Blog



Posted in All, Email Marketing, Event Marketing, Internet Marketing, search engine marketing, Search Engines: Optimization (SEO), Search Engines: Pay Per Click (PPC), Social Media Marketing, Social Networking | Leave a comment

Keos Marketing Group on the Internet Business Strategies Radio Show

Posted on October 13, 2010 by

On 10/13 at 1pm MT, Keo Frazier, Principal of Keos Marketing Group was a guest on the Internet Business Strategies Show by B. Hopkins.

On this episode of the show Keo discussed online marketing strategies. You can access the show through the Internet at http://www.realcoachingradio.net/content/live-studio. Some of these questions were answered on the show:

1: What is online marketing?

2: What is the difference between search engine marketing and search engine optimization (SEM and SEO)?

3: Is email marketing still effective?

4: What are some important things for website usability?

5: How does one get their website placed in search engine searches?

The show aired here: http://www.realcoachingradio.net/content/live-studio

If you missed the show: Go to Psiphon Consulting to read highlights and listen to the recorded show

http://psiphonconsulting.com/internetbusinessstrategies/2010/11/01/online-marketing-plan-analysis-strategies-internet-business-strategies-show/

Posted in All, B. Hopkins, Internet Business Strategies, Internet Marketing, Internet Radio, Marketing, Radio Show, Search Engines: Optimization (SEO), Search Engines: Pay Per Click (PPC), Social Media Marketing, Social Networking, Word of Mouth Marketing | Leave a comment

Architecture of the Americas

Posted on August 12, 2010 by

Keos Marketing Group partnered with Hyper Form Co-Op, Crystal Hatch, Denver Theatre District and the Biennial of the Americas to create and display artwork in the vacant windows of Downtown Denver. The artwork was inspired by the Biennial of the Americas to beautify an empty space. You can view the window installation when you walk down 14th Street at the corner of Champa Street. Here is a sneak peak at what you will see:

Selected images from the gallery:

The Partners on the Architecture of the Americas project

Architecture of the Americas Image 1

Architecture of the Americas Image 2

Architecture of the Americas Image 3

Architecture of the Americas Image 4

Architecture of the Americas Image 5

Architecture of the Americas Image 6

Architecture of the Americas Image 7

Architecture of the Americas Image 8

Architecture of the Americas Image 9

Posted in All, Colorado Marketing, Denver Marketing, Downtown Denver, Storefront Initiative | 2 Comments

How much money are your networking contacts worth to you?

Posted on April 26, 2010 by

Marketing your business is the one thing that you must continue to do regardless of the economy. Here is an exercise for you to think about how you can market your company through resources you already have and use.

1. How much is a business lead worth in a dollar amount to you?

2. How many contacts do you have through all of your modes of networking and communication?

Mobile Phone                       #,###

Computer Email                 #,###

Facebook                              #,###

LinkedIn                               #,###

Business Cards                   #,###

Other                                      #,###                      What is your other mode of networking?  ____________

3. How much is your list worth in a dollar amount? $ ___________ . ____

4. How many times a month do you communicate with your contacts (general communication about your business)?

5. If you have a website for your business, what do you want it to do for you? Is your website accomplishing your goals?

After completing this exercise ask yourself how you can reconnect with all of your networks through social media networking, email marketing, and through your website. Are you doing enough? Are you capitalizing on your current contacts and your current resources?

Remember that you can use internet marketing to consistently reach out to your current networks. This exercise is designed to remind you about the cost-effective marketing means that are found through marketing your business on the internet.

Posted in All, Colorado Marketing, Denver Marketing, Email Marketing, Event Marketing, Internet Marketing, Lead Generation, Marketing, search engine marketing, Social Media Marketing, Social Networking, Word of Mouth Marketing | Leave a comment